Transform your marketing strategy and take control of your bookings with the DBS Content Marketing KickStart—a self-guided course designed for vacation rental professionals who want to attract more direct bookings while reducing reliance on OTAs.
What You’ll Learn:
- Content Marketing Mastery: Discover how to create and implement a strategic, sustainable content plan that drives direct bookings by engaging and inspiring your ideal guests.
- Social Media Optimization: Learn to leverage platforms like Facebook, Instagram, and LinkedIn to connect authentically with your audience, build trust, and convert followers into bookings.
- Effortless Organization & Tracking: Streamline your efforts with tools like Trello for planning and scheduling content. Track your progress and refine your strategy for maximum impact.
Course Highlights
- DBS Content Method: Master the art of storytelling and purposeful messaging to captivate your audience and inspire bookings.
- Ideal Content Strategy: Develop a plan that balances educating, selling, connecting, and engaging your audience.
- Platform-Specific Tips: Deep dives into Facebook, Instagram, and LinkedIn to optimize your profiles, craft engaging posts, and use advanced features like live streaming and hashtags effectively.
- Practical Tools: Access to templates, scheduling tools, and tracking worksheets to simplify your social media strategy.
- Guided Trello Set-Up: Learn how to create your own content calendar using Trello to stay organized and consistent.
